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The Route to Success (209.4 kB)

The Route to Success - Is it Strategy or Serendipity? by David Birchall is a 22 page article covering in outline all the factors necessary for building a successful business with the right level of work/life balance. In this article are some useful tips and tools to review your own circumstances and your firms, all the tools have been tried and tested by the author and others.
 
The article poses some searching questions while at the same time offering solutions for consideration and ideas on:-

• Taking Stock 
• Personal Development 
• Objective Setting, Goals and Strategy – what's the difference 
• SWOT's 
• Getting the Attitude Right 
• Concentrating on Client Needs 
• Work Life Balance 
• Making it Happen 
• Practice Makes Perfect 

Internet Marketing March 07 (206.5 kB)

Sometimes you can win sales and name awareness by using the traditional ways of promoting your business; the trouble is that you can spend fortunes on newspaper and magazine advertising, brochures and leaflets and see very little return from them if you don't do your research first and use the "right" publications or leaflet themes.
 
It's just the same on the Internet especially when you start to promote yourself and begin to trade over the Internet via on line catalogues or offer services for the first time. All these forms of advertising work well providing they are targeted. The Internet is no different, and a website is one tool (albeit a big one) in your sales and marketing toolbox to promote and sell your firms products or services.
 
Don't let your website Keep failing you......
 
To download the article click on the link above

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The steps we take in establishing what you want and the build process (120.2 kB)